Don’t let sunk cost get in the way of your data
Every company should own its own data. Yes, we know. You say you already do. But do you really?
The technology, new ideas, inventions and gadgets that will revolutionize the world as we know it and lead us head first into the future.
Every company should own its own data. Yes, we know. You say you already do. But do you really?
The sales cycle is going through a renaissance with machine learning and AI being key drivers of change made at many companies.
Six months ago, we made predictions about major trends shaping the insurance market in 2021. Now, we are revisiting them to see what came true.
We can automate a majority of manual tasks with the help of AI so that insurance companies can provide their services faster, cheaper and with fewer errors.
Customers expect instantaneous service, quick answers to their questions, and a seamless buying experience. These trends have since made their way over to the customer service world and are here to stay.
Having a well designed and maintained website has gone from a nice to have to a base requirement for businesses across the world. But what does it mean to transform your digital marketing systems and processes?
Compared to the early 2000s, it now takes 66% longer to connect with prospects, with the average sales cycle taking 50% more time to win. To win back a competitive edge, digital transformation centering on sales is becoming more prominent.
We had been chasing a “single source of truth” before our realization. One system to give us everything we needed. This was what we were after from 2016 to 2018. We were aiming to shoehorn everything into our AMS to give us a single source of truth. This was wrong.
How have companies digitally transformed in the past, and what does it mean to be a truly digitally transformed company?